Community
31 March, 2025
Chance to pick-up $5000
SMITHFIELD Shopping Centre has set its sights on visitors, working with various local tourism operators to launch a new visitor information hub.

Renowned as the largest shopping complex north of Cairns, Smithfield caters to both locals and travellers, showcasing a lineup of stores such as Coles, Woolworths, Kmart, Event Cinemas, Dan Murphy’s, and 100-plus specialty stores and service retailers.
Celebrating the new hub, the centre is presenting the Easter Explorer Passport promotion from March 27 to April 17, where visitors can collect stamps from participating retailers and pop-up tourism operators for a chance to win daily prizes, alongside a $5000 FNQ Getaway grand prize on offer.
Centre marketing manager Jodie Scurrah said the launch was a great way to bring the whole region together under a leading industry.
“We’re thrilled to position Smithfield as the ultimate gateway for Far North Queensland adventures,” she said.
“Our Easter Explorer Passport campaign showcases local tourism operators and provides exciting opportunities for visitors to discover, explore and win.
“The centre makes it an ideal pit stop for all types of travellers.”